Perfect Day

Out of home campaign

Out of Home Campaign for BBC Three’s 2018 ‘Perfect Day’

In 2018 I was involved in the concept, development and designing of static and motion posters for BBC Three’s “Perfect Day”. The brief for this project was to create a compelling and touching campaign championing everyday people. The simplistic and personal style brought the focus of this campaign to what mattered most, the individuals.

One of the great benefits of working on a project of this scale was to see the final artwork on display across the UK in both static and motion and in all different sizes and formats.